To paraphrase The Hitchhiker's Guide to the Galaxy, "You may think it's a long way down the road to the chemist, but that's just peanuts to the Internet."
Learning and researching fast, with connections and conversations with the people on the inside, that is the way to understand the part of the internet that is relevant to your work today. We get that knowledge to you - from the brilliant people who are growing the internet, to your brilliant people who will make it work for you.
Some people call it business intelligence. We call it the give and take of real relationships.