There is a misconception among many old-media PR shops that online PR is pretty much like the old-school stuff, just in a different place. This this leads to a lot of the clumsy, ineffectual, and often offending attempts at online PR that we see around the internet – unfortunately, almost every day . New media online PR is a very different world, a very different culture from old-media, and an entirely different approach. It's not easy, and it is continually evolving terrain, but it is very effective when done correctly and with enough commitment.
Results by True Online Experts
We're completely confident in our ability to produce results with clients who commit the necessary resources and focus to online efforts – we know our way around this space like few others. We also know that there is far more to being a surgeon than reading how an operation is done. That is why we are willing to give away the shop in this outline of our services, and willing to provide even more detail to anyone who asks for it – indeed, we publish all this openly on our website.
Securing you Trust, Endorsements, Top Search Results Ranking, and Ubiquitous Presence of Message
We can get your brand out in front of the world, right in front of the eyes of exactly the people you want to reach. We can drive your search engine and general online visibility so that your brand is ubiquitous in the places where your potential clients live online and at the tops of search results – not only having your brand promoted on your own sites, but getting them endorsed and promoted on the sites and under the names of the influencers in the online worlds where your customers are waiting for you to meet them.
Finding the People you Need and Mobilizing them to Support your Aims
Be it connecting to decision-makers or activating mass support, we can help you identify, connect with, and mobilize the people you need to be supporting you on the issues that affect you. We can reach out directly to the people you need to be in contact with or connect with entire demographics in the places they live online.
Helping you Manage your Reputation Online, and Protecting you Online in Times of Crisis
With the internet, with its forced transparency and free, instant flow of information, communication and reputation crises can crop up overnight – and with the search engines, even a very old blemish can taint your or your organization's image years later and on into the future. We can help you manage crises, steering communications effectively in the free, open, uncontrollable online medium and we can help you regain and maintain control of your reputation and image in the search engine results.
We're happy to help you manage crises, activate your target markets and constituencies, and connect to the online influencers who are speaking to the communities you'd like to reach.
We're looking forward to working with you!