GerrisCast Episode 2: What is Influencer Marketing?

Dan and I wanted to get back to first principles and talk about what influencer marketing is, where it came from, how it's evolved, and where it is now.

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Test Episode 000: A Brief, Spotty, and Incomplete History of Influencer Marketing

Dan couldn’t make it this AM so I thought I would do another sound check. I connected my 1st gen ZOOM H2 directly to my PC as an external mic so I recorded this one directly to Audacity via USB. And then did some post. That said, I didn’t edit, which is bad because everything went to hell at the end of the test when I forgot the name Philo of Alexandria. Live and learn. Thanks for listening and enjoy!

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