Agency partner and white-label support
Marketing, PR, and web agencies bring me in when a client needs deeper technical SEO, AI search, or developer coordination than the team has in house. I work inside your relationship, on your terms, and your client stays yours.
Why agencies call
- A client's traffic fell and the account team can't explain it.
- A client is migrating platforms and nobody on staff has run a migration before.
- A client asks about AI search, llms.txt, or why ChatGPT gets their business wrong.
- The agency sold SEO and needs someone who can actually implement the technical parts.
- A client's developer needs precise specs rather than a slide deck.
- A Google Business Profile is suspended and the client is panicking.
How I work with agencies
- Your relationship, your brand. I can work white-label, as a named specialist on your team, or as a referral partner, whichever suits the client.
- Your systems. I work in your Basecamp, Asana, Slack, or email, follow your reporting cadence, and record Loom walkthroughs for your team and your clients.
- Confidentiality. I sign a mutual nondisclosure agreement before seeing client details, and I never contact your clients outside the arrangement you set.
- Billable, documented work. Every task is turned into a clear deliverable you can bill and explain: audits, specs, implementation, verification, and reports written for the client to read.
- No territory grabs. Your client stays your client, during the engagement and after it.
What I take on for agencies
The full range of my work is available through partners: technical SEO forensics, migrations, AI search visibility and answer-focused content, e-commerce catalog work, multi-location architecture, site architecture and city-page priorities, metadata and schema implementation, GBP tracking and recovery, and developer specs and QA. I've worked with PR firms, digital marketing agencies, SEO agencies, and boutique web shops, across WordPress, Shopify, Magento, Umbraco, Wix, and modern JavaScript stacks.
Arrangements
- Project subcontracting: a defined deliverable for one client, scoped and prepaid.
- Retained capacity: a monthly block of hours your team can draw on across clients.
- Referral: you introduce the client and I contract directly, with a referral fee where agreed.
Common questions
Will you talk to the agency's client directly?
Only if you want me to. Many agencies prefer that I stay behind the scenes and supply reports and specs for the account team to present; others bring me into calls as their technical specialist.
Can you match an agency's reporting format?
Yes. I write in your templates, use your branding, and keep the technical detail in an appendix your account team can share or hold back.
Updated October 5, 2026