Your customers meet an AI answer before they meet you. I help you check whether it names you.
By August 2026, Google's AI Overviews appeared on 88% of the 400 US commercial keywords in Semrush's tracking set, nearly double their coverage a year before, as Search Engine Land reported. Gerris audits how your business appears in AI answers, fixes what the machines get wrong, and measures the result every month, in writing.
Why this, why now
Search results used to be ten links and a choice. Today the top of the page is a written answer, produced by AI systems that assemble it from your website, your Google Business Profile, your directory listings, and whatever else they can verify about you. When those sources disagree, the AI goes with the version it can corroborate, which is often the competitor whose facts line up.
Review searches, the "best" and "which one" queries buyers type, moved furthest in that tracking. The answer on top is now the first impression, the shortlist, and often the decision.
What I do
1. AI Visibility Audit: $750 flat
I test how your business appears across Google AI Overviews, ChatGPT, Perplexity, and Gemini for the searches that bring you revenue. I document what the AI answers say about you, where you are missing, and where a competitor is being named instead. I check your entity and name-address-phone consistency across your site, your Google Business Profile, and your directory listings. The deliverable is a written report with every fix in priority order.
2. The Claim Sprint
- Technical foundation: full crawl, Search Console review, titles and metas, broken links and redirects
- The claim layer: entity schema with sameAs links, llms.txt, a canonical "what is this business" page, and FAQ schema
Where an item belongs with your developers, I return it as a precise, written fix list they can execute directly. I direct that work and verify it on the live site once your developers ship it. Scope and price for the sprint are set in conversation, after the audit maps the work: contact Gerris to talk it through.
3. AI Presence, Measured
A monthly re-run of your money-query set across Google AI Overviews, ChatGPT, and Perplexity, delivered as a written receipt: what changed, what the answers say now, and the next fixes in line. AI answers drift; this is how you know before your customers do. Monthly measurement is set up in conversation, shaped around your search set: contact Gerris to arrange it.
The Google Business Profile connection
For local and service businesses, the Google Business Profile is one of the primary sources AI answers are built from. A suspended, duplicate, or miscategorized profile damages your map listing and corrupts what the AI says about you everywhere else. My Google Business Profile work, including service-area configuration and reinstatement support, is delivered under the same direction as my search work, so your profile, your website, and your listings tell one consistent story. That consistency is what the machines reward.
Proof of work
- AI-answer presence measurement is already a sold, scheduled deliverable inside a multi-location retail engagement: baseline first, then monthly across Google Search, Maps, ChatGPT, and Perplexity.
- My audit format has been run in full for a therapy practice, covering entity consistency and AI-readiness end to end.
- My claim-layer build (entity schema, llms.txt, canonical explainer page, AI-presence baseline) is already in production for a media client.
How engagements run
- A short call to confirm fit, your markets, and your money searches.
- The audit, delivered in writing, yours to keep regardless of what follows.
- The sprint, the handoff, or the monthly measurement. Commitments and prices in writing before work begins.
The machines are describing your business to your customers right now. Gerris makes sure they get it right.
Contact Gerris to start with the audit.
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